I am humbled to be renowned by industry and peers for my passionate, developmental, inclusive leadership style and breadth of industry knowledge. Equally to have been applauded by CEOs of global icons for use of innovative strategies to drive revenue/profitability, expand product/service portfolios, build market share and new distribution channels, to seizing new territories, to developing greater intangible asset values together with improved competitive advantage.
My experience was forged across organisations like Warner Bros Consumer Products, Disney, McDonald’s, Coca-Cola, Kellogg’s, QANTAS, EA Sport, US PGA Tour, The Nine Network, Foxtel, IMG, Dreamworks, Universal, David Jones, Kate Spade, Eveready, Dentsu, Sony Pictures, Beyond Productions, FIFA World Cup, Wesfarmers, BOC, Sony Electronics, Toyota, Vilebrequin, Bata Shoe Company (the world’s largest footwear company) and Creata (a global company whose clients are fortune 500 listed).
I’ve had 20+ years growing businesses and brands across Australia, New Zealand, Oceania, Asia, The Americas, to EMEA and Europe, from start-up, to SMEs, corporates and multinationals; listed and unlisted. Industry experience spans Brand Management and Integration, Entertainment, Sports, Licensing and IP Marketing, Digital and Technology, Consumer Products, Manufacturing, Retail and Advertising and Promotions.
(To update your company description, please email me at imy@bsi.com.au)
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